German Far-Right Dictating the Political Narrative, Research Reveals
Mainstream parties in power are more and more allowing the radical right to dictate the public discourse, according to a new research conducted in Germany.
Academics found that this phenomenon has inadvertently helped radical parties by legitimising their ideas and disseminating them to a broader audience.
Study Drawing from Over 20 Years of Media Reporting
The findings, published in the European Journal of Political Research, relied on an computerized content review of more than 520,000 news pieces from a half-dozen national newspapers.
Berlin-based researchers observed that as the far right shifted from marginal topics in the late 1990s to central themes like integration and migration, mainstream political groups increasingly adjusted their communication in response.
This adaptation amplified the dissemination of these ideas and indicated to voters that such positions were acceptable.
Implications for Democracy
"Public discourse by established parties is crucial in the voting performance of the radical right," explained a political sociologist involved in the research.
"This element has been underestimated," she noted.
The impact was noticeable even when mainstream parties were condemning the far right. "They still receive focus," the researcher commented. "Our core argument is that because we live in such a struggle for visibility, this attention is key."
Normalisation Effect Across Europe
While the research was focused on Germany, this mainstreaming phenomenon is probable to affect nations throughout Europe.
"You see this a lot in German and British news outlets," said another researcher. "The far right says something and everybody starts talking about it for one week."
"Even if you're countering it, you're repeating it," he added.
Hardening of Political Discourse
At certain points, political figures have also hardened their discourse to align with that of the radical right.
In a recent discussion, a then national leader advocated widespread expulsions and urged them to happen "more often and faster."
Comparable instances can be observed across the continent, as elected officials from nations ranging from the United Kingdom to the French Republic adopt the rhetoric of the far right, particularly on immigration.
This has created an feedback loop that would have been inconceivable a ten years prior.
Central Issue: Who Sets the Agenda?
"{If you're a moderate party and you are talking about societal topics – migration, assimilation – in a way that is dictated by the pace of the far right, that's the whole idea of narrative control," explained a study author.
Other political parties have gone one step further, attempting to emulate the strict platform of the radical right, even as research indicates that doing so leads the electorate to vote for the far right.
Progressive Influence and Public Perception
The scope of data gathered revealed that the impact of radical parties had been progressive and had increased with the passage of time.
"Public perception doesn't change from day to day," stated a co-author. "But if you hear this pessimistic narrative around immigration frequently, and it is being disseminated not only by radical groups but also, for instance, by mainstream parties, then of course this narrative travels further."
Requirement for Established Groups to Develop Their Distinct Discourses
The study emphasized the need for mainstream parties to develop their own narratives, particularly on topics such as immigration and integration, instead of continuously following the radical right.
"It's like a dance," explained one author. "When the leader is radical and you're responding to them, you cannot decide which tune should be playing."